Currently, a wide variety of website builders, designs, formats, and themes are available that businesses can use for their online shops. A relative newcomer but one that is fast gaining popularity is Shopify. Shopify websites are built using its e-commerce platform. This is a cloud-based platform useful for businesses because it provides everything a business can need to create and manage an online store, starting with the website itself, shopping cart, payment processing method, and shipping.

Small and medium-sized businesses can use Shopify websites to sell a range of products that can include clothing, accessories, home goods, electronics, food, books, and cosmetics. Furthermore, larger businesses like Allbirds and Gymshark also use Shopify.

One of the prime reasons for Shopify’s increasing popularity is that its websites are easy to create, use and manage—even by business owners with no previous web design/development or e-commerce experience. Shopify also offers a variety of features and integrations that can help businesses grow and succeed.

What are the benefits of using Shopify to build a website?

First, as mentioned above, Shopify is an easy-to-use, user-friendly platform that allows for a seamless web design and development experience. It also makes it easy to manage the website with no need for prior experience.

The wide range of features available to users includes a website builder, shopping cart, payment processing, shipping and more.

Integrations with other popular software services, such as additional accounting software, marketing software, shipping software etc. are also available.

Being a scalable platform, Shopify allows you to grow your business because there are options to add more features and functionality when needed.

How are Shopify websites built?

Shopify uses a combination of languages and codes to build the website. Liquid is a templating language that allows Shopify developers to create dynamic and customizable websites. HTML, CSS, and JavaScript are standard web development languages that are used to structure and style the content of a website.

Several free and paid themes are available that can be used as a starting point to build the website. These themes provide the basic structure and design of a website and can be customised to match the specific needs of a business.

After choosing the theme, you can start adding and customising the website content, which can entail adding products, pages, blog posts etc.

A host of settings are available that can be configured to your specifications. These include payment gateways, shipping options, and taxes. Developers can configure these settings to ensure that the website is functioning properly and meets the needs of the business.

Launching the website is a simple process and there are also many tools and resources to help businesses to promote their websites.

What are Shopify website building tips?

The first thing to keep in mind is to choose a responsive theme that will not only look good but also function well on all devices, including desktop computers, laptops, tablets, and smartphones.

Make sure to use high-quality images and videos to make the website more appealing and engaging.

An important aspect is to ensure that the website is easy to navigate. You can lose a lot of potential customers if navigating across the website is difficult. Visitors should be able to find the information they are looking for quickly and easily.

Clear and concise language, devoid of jargon or very technical terms is always useful.

Finally, always test your website thoroughly before launching it to the public. This will help to ensure that the website is functioning properly and that there are no errors.

And if all of this is too complicated for you please get in touch with us. We have a team of expert Shopify site builders to create amazing Shopify websites.